Lack of starts plagues Championship promotion winner Jeremy Sarmiento

ECUADORIAN international Jeremy Sarmiento probably has splinters in his backside the number of times he’s sat on benches waiting for involvement in games.

He might also be excused for forgetting which language he should be speaking. Born in Spain of Ecuadorian parents (Lionel and Katty), raised in London, three years in Portugal, back to the UK – south coast, Midlands, East Anglia and north west – and now Italy.

Impressive enough in his first season with the Seagulls to be voted the club’s Young Player of the Year, injuries, managerial change and increased competition for a starting spot appear to have shunted him out of the Brighton picture, possibly permanently.

He’s twice helped clubs win promotion from the Championship while out on loan and he’s now on his fourth long temporary move away from the club with the first two Albion head coaches he worked under, who both spoke highly of him, having gone on to pastures new.

Graham Potter, who gave him his first team debut in 2021, said of him: “He’s got a real quality to receive the ball and play forwards; play in tight areas; the courage to take it pretty much anywhere and he can affect the goal with runs behind and finishes, so he’s a really exciting talent.”

In June 2023, after a season in which Sarmiento’s involvement was cut short when he fractured a metatarsal bone in his right foot during a 3-1 friendly defeat for Ecuador in Australia, Roberto De Zerbi said: “Jeremy is a great guy and a very good player. Unfortunately, he couldn’t play in the last part of the season because of his injury, but we expect him to be a very important player for us in the coming years.”

That proved, initially at least, to be a somewhat hollow assessment because he spent the whole of the 2023-24 season on loan in the Championship, initially with West Brom and in the second half of the campaign as part of Ipswich Town’s promotion-winning squad, where he made seven starts and 15 sub appearances under Kieran McKenna.

On joining the Tractor Boys, Sarmiento declared: “I’m excited to try and show him (McKenna)  what I can do and earn minutes in a team which plays a style I think will suit me. 

“I am a direct player and like to get the fans on their feet with a bit of flair, which is a big side to my game, and I can’t wait to get started.” 

In May 2024, De Zerbi was a little more cautious with his words. “I followed him. I watched many games,” said the Italian. “He didn’t play so many games in the first XI but he was important for Ipswich. In West Bromwich the same, I think.

“He needs to play in a different context. He can play no.10, he can play winger but he has to play a particular type of football. Ipswich and West Bromwich played in a good style. He can be important next season, but we have to analyse the squad.”

In action for Ecuador

As we know now, it was De Zerbi who left the club first and that summer Sarmiento helped Ecuador reach the quarter-finals of the Copa America. He eschewed a break on his return so he could go on Albion’s pre-season tour of Japan to try to impress new head coach Fabian Hurzeler.

He scored in a 5-1 win over Kashima Antlers and told the club website: “After the Copa America finished, I spoke to the gaffer and he gave me an option of whether I wanted to go on tour with the lads or come back after that.

“Obviously, I was so keen to come back and show people what I have been doing in the past year for Ipswich and at the Copa America.

“I am full of confidence right now and I just want to bring all here now and show the boss.

Japan tour happiness

“I think I have matured as a player throughout the year. More game time, which is what I was looking for. I was involved in goals and assists, which is part of my game I wanted to improve.

“Now I have scored again and it feels good to be back with a goal.”

He was an 82nd minute sub in Albion’s opening day 3-0 win over Everton at Goodison Park, and he scored in the home Carabao Cup second round 4-0 win over Crawley Town. 

But he was off on his travels again a few days later, joining Scott Parker’s Burnley on a season-long loan.

Hurzeler said: “Jeremy has worked hard across pre-season and done very well in the games he’s played for us, including at Everton and against Crawley.

“His attitude has been first class and this will benefit him for the season ahead with Burnley, which we will be watching with great interest.”

On making the move, Sarmiento said: “I’m really excited, it was a big decision, as the next step was really important for me.

“I felt that the project Burnley are building at the moment suited me and I spoke with the manager, and I just wanted to be a part of it.

“Once we had the conversations, it was a no brainer for me to come here and come and achieve the objectives we have set.”

The tale of his season followed a somewhat familiar pattern; most of his appearances – 24 – were from the bench and he only started 13 matches as Burnley earned promotion in second place.

Sarmiento celebrates at Loftus Road

The Clarets’ final away game of the season was a personal highlight for him when he went on as a second half sub and scored twice in a 5-0 victory over QPR at Loftus Road.

“It was an amazing way to close our second to last game of the season,” he said. “It’s all down to the guys; without them I wouldn’t be in the situation to score the goals. But I’m really delighted. It’s been a tough season on a personal note but I’m very happy for the guys.

“I’m always trying my best to push the guys on harder, then training. So, it’s all a nice thing, I’ll always remember this game. The guys made it very special for me today.”

Born in Madrid on 16 June 2002, Sarmiento has never really settled anywhere for any great length of time. His footballing career began as a right-back while still in Spain but when the family moved to England, when he was seven, he was converted into an attacking player by Sunday League junior side Peckham All-Stars.

Charlton Athletic spotted him and he spent nine years with the south east London side’s academy, during which time he earned various England youth call-ups, before moving to Benfica aged 16 in 2018.

Described by Charlton Academy boss Steve Avory as “an exciting player, a wide forward rather than a winger”, Sarmiento played for Ecuador’s under-15s before representing England’s under-16s and under-17s.

Sarmiento with Young England

He was part of England’s squad alongside Cole Palmer, Noni Madueke and James Trafford, as well as Albion’s Haydon Roberts and Teddy Jenks, at the 2019 men’s under-17 European Championships in Ireland. Jensen Weir, who later joined Brighton, and Morgan Rogers were also in the 20-man squad.

Substitute Sarmiento scored England’s third in their 3-1 Group B win over Sweden (Jenks and Arsenal’s Sam Greenwood got the others). Georginio Rutter was in the French side that drew 1-1 with England (but England didn’t get past the group stage) and scored as France beat Sweden 4-2. The Netherlands won the tournament beating Italy 4-2 in the final in Dublin.

In October 2019, Sarmiento had stepped up to England’s under-18s and scored (along with Wigan’s Joe Gelhardt and Valencia’s Yunus Musah) – once again after going on as a substitute – as Ian Foster’s Young Lions, who had previously turned over the U19 sides of Poland and Slovakia, beat Austria 3-2.

Sarmiento chose to revert to Ecuador at full international level and has won more than 20 caps.

Although he shone for Benfica’s under-17s and under-19s, there was a sour end to his time in Portugal when there was a dispute about signing a new contract.

Andy Naylor spoke to the player’s father, Lionel, for The Athletic in March 2022 and learned: “The negotiations between us and Benfica were not 100 per cent good. We’d have had to sign for five years. What about if it hadn’t worked out? And what they offered wasn’t enough even to survive. That’s why we said, ‘Sorry, no’.

“It’s a good academy but I feel like they have a bad philosophy. If you don’t do whatever they say — ‘bye bye’.

“It was a bad time. From then, we started to train privately, every day, in parks, on Astroturf.”

Brighton already had Sarmiento on their radar when he was at Charlton and wanted to sign him in the January 2021 transfer window but Benfica refused. He had to wait until his deal expired that summer.

Sarmiento Senior told Naylor there was interest in his son from the likes of Barcelona, Bayern Munich, Paris Saint-Germain and Valencia but he wanted to return to England because it was where he grew up, and he missed it.

Initially introduced by Brighton as an under-23s signing, he was quickly elevated to the first team squad and made his debut in September 2021 as a second-half substitute in a 2-0 win over Championship side Swansea in the Carabao Cup. His first start was a month later, in the same competition, when Albion went out on penalties after a 2-2 draw at Leicester.

Although a mistake he made led to a Foxes goal, and he was withdrawn on 69 minutes, Potter was full of praise for Sarmiento’s baptism at the King Power Stadium, telling reporters: “I thought his performance was really positive. Some of his actions were at an incredibly high level.”

Unfortunately, just 12 minutes into his Premier League debut against West Ham in December 2021, he pulled up with a hamstring issue. Surgery sidelined him from Potter’s side for almost four months.

His father told The Athletic: “It was nothing compared to other kinds of injuries. It was a terrible night because we were expecting him to shine. He was ready. He’s come back again, slowly, slowly.

 “Psychologically, he’s very strong. After Benfica, I don’t know if another player could be like this. Jeremy is ready to continue his career — humble, disciplined and with respect to everyone.”

He signed a new four-year contract with the Albion in January 2022 and saw action as a sub against Norwich, Manchester City and Southampton as the 2021-22 season came to a close.

During the 2022 World Cup in Qatar, Sarmiento was one of three Albion players in the Ecuador squad (Moises Caicedo and Pervis Estupinan were the others) and he went on as a sub in all three of his side’s games. 

He was still only 20 when De Zerbi took charge of the Albion and after twice going on as a sub in the Premier League and then starting in the November 2022 3-1 Carabao Cup victory over Arsenal, he said: “It’s great playing under him. He’s giving opportunities to the younger guys and at the same time he is very demanding.

A delighted Sarmiento at Arsenal with goalscorer Karou Mitoma

“It’s clear what he wants us to do on the pitch, but he gives the young guys the confidence to keep pushing for a place in the starting 11 in the Premier League.”

Having set up Kaoru Mitoma for Albion’s second goal at the Emirates, Sarmiento added: “I can play on the left and right, it’s not a problem for me – I got on the ball and got an assist. Since I was young, I’ve played in a few positions, as long as Roberto is happy, I am happy.”

Sarmiento was in the starting line-up for Brighton’s first Premier League game of 2023, on 3 January, when he helped set up Evan Ferguson’s goal in the 4–1 away win at Everton.

At Bournemouth a month later, he went on as a sub and helped set up Mitoma’s 87th-minute winner, the only goal of the game.

Arguably Sarmiento’s main problem at Brighton has been competition for the position he’s best suited to, whether wide right or left or as a no.10.

In the summer of 2025, there were reports that Albion had done a deal to sell him to Brazilian side Cruzeiro but the player wanted to remain in Europe and although it appears the club were happy to part ways, even though he has a contract until June 2027, his departure to Serie A club Cremonese turned out to be another season-long loan.

Even so, if a November 2025 interview the player gave to a local TV programme that covers Cremonese is anything to go by, it sounds like the move could well be converted into a one-way ticket.

“If you look at the places I’ve been, I’ve already travelled a lot,” he told CR1’s ‘Il Grigio e il Rosso’ show. “This is my current challenge. I have to face it, and I hope to become a better player here and show people what I’m capable of. This can become my home.”

Playing in the same side as goalscoring veteran Jamie Vardy, Sarmiento spoke about how he’s enjoying playing under coach Davide Nicola and likened it to his Albion experience under De Zerbi.

“I worked with him for a season at Brighton. He’s a great man on and off the pitch, very similar to coach Nicola, especially in character. I like their passion for success and their desire to win.

“They work day after day to bring out the best in their players. It’s a great opportunity for me to have coaches like that and work under their guidance.”

Indicating he has settled into life in Cremona, he also spoke about enjoying learning the ropes of a new position in the team.

“It’s very different for me, because last season and the season before that I played as a winger, so it’s different playing as a central midfielder or a second striker. 

“But I’m working day after day to improve in this position, gaining confidence with the staff and my teammates.”

Dean Saunders raised cash for Brighton and Liverpool

IT’S NOT often Brighton and Liverpool have had something in common but, when it came to striker Dean Saunders, they both sold him to raise money. And they weren’t alone.

In the Albion’s case, it happened in 1987 when manager Barry Lloyd was forced to cash in on the free transfer signing to raise £60,000 to go towards players’ wages.

For their part, five years later, Liverpool let the Welsh international depart Anfield for £2.3m because boss Graeme Souness wanted the money to buy a central defender.

When Saunders was remarkably transferred for £1m from the Maxwell-owned Oxford United to the Maxwell-owned Derby County, it prompted former Brighton and Liverpool defender Mark Lawrenson to quit as boss at the Manor Ground after he’d been promised there would be no transfers likely to weaken his squad.

Saunders’ long and much-travelled career began in Swansea, the place where he was born on 21 June 1964, the son of former Swansea and Liverpool wing-half Roy Saunders.

He attended GwrossydJunior School and was soon appearing in the school football team on Saturday mornings and playing minor football in the afternoons. He went on to Penlan Comprehensive in Swansea and his career began to blossom, playing in the school team at all levels under sports master Lee Jones, a former British gymanstics champion. Saunders played for the Swansea Schools representative sides at under 11, 13 and 15 levels.

“I can remember enjoying watching the Swansea players train when I was a lad,” he told Tony Norman in an Albion matchday programme article. “I was lucky because my dad was the assistant manager, so I could go to pre-season training and things like that.

“I used to kick a ball around on the sidelines and dream of playing for Swansea.” That dream turned to reality after he joined the Swans in 1980 as an apprentice (when John Toshack was the manager), turned professional in 1982, and made his debut in the 1983-84 season. He scored 12 times in 49 appearances but in his final year had a goalless four-game loan at Cardiff City.

Manager John Bond released him on a free transfer after a turbulent season in which the Swans only narrowly avoided relegation to the basement division and Chris Cattlin, who’d been impressed when he saw Saunders playing for Swansea Reserves at the Goldstone Ground, snapped him up for Brighton.

“I was amazed when the Welsh club let him go for financial reasons,” Cattlin wrote in his matchday programme notes for the opening game of the season. “He is young, quick and, if he works hard, he has a great chance.”

By the end of that season, Saunders had scored 19 goals in 48 league and cup games and was voted player of the season. His performances in the second tier for the Albion caught the eye of the Welsh national team manager, Mike England, and on 26 March 1986 Saunders made his full international debut for Wales as a substitute in a 1-0 win away to the Republic of Ireland. It was the first of 75 caps.

Saunders scored his first international goals when he netted twice in a 3-0 friendly win over Canada in Vancouver on 19 May 1986, after which England said: “He goes past defenders with his tremendous pace and his finishing against Canada was a revelation.

“The experience he gained at Brighton has done him the world of good. To finish top scorer in his first full season of Second Division football tells its own story.”

Saunders, who shared a house with Albion’s young Republic of Ireland international Kieran O’Regan, said being happy at home had helped him to settle down quickly.

“I liked Brighton from the day I arrived,” he said in a matchday programme article. “It reminds me of my home town of Swansea and I like living by the sea.”

A lover of all sports, Saunders revealed how he liked to play cricket in the summer, when he turned out for Haywards Heath, and he played snooker with O’Regan and Steve Penney.

That summer, Saunders told Shoot! magazine: “I had both cartilages out of my left knee at 18 and had both Swansea and Cardiff turn me down. I’ve had my share of the downs. From the moment I joined Brighton, my career has turned for the better.”

The young striker continued: “Swansea just gave me away – despite the fact that I was top scorer in a team coming apart. Cardiff City gave me a few games but always seemed to have reasons for not playing me consistently when I was on loan there.

“So, I had every incentive to make the break from Welsh football and I joined Brighton. Brighton can go places.

“I was disappointed that we didn’t make the First Division first time around. But all the lads are convinced that we will get there next season. I’ve been given a three-year contract so there are tremendous incentives to do better.”

It didn’t work out that way, though. After only a mid-table finish, Cattlin was sacked and there were rumblings of financial issues beginning to reverberate around the corridors of the Goldstone. Alan Mullery returned as manager but had limited funds to invest in the team, and, with echoes of the Pat Saward era back in the early ‘70s, the club turned to fans for financial help to bring in players.

After Mullery’s unseemly swift departure halfway through the season, former Worthing boss Lloyd took over and fans were completely mystified as to how he could leave out Saunders in favour of Richard Tiltman, who Lloyd had plucked from local football. Since then, it has been suggested his omission was more to do with money than football ability.

There was great consternation that Albion collected only £60,000 when Lloyd sold Saunders to Oxford in early March 1987, especially as the Seagulls were fast hurtling back to a level of football they’d manage to avoid for ten years.

That was no longer a concern for Saunders who recovered the goalscoring touch he’d shown during his first season at the Goldstone Ground, scoring 33 goals in 73 games for Oxford before being sold to Derby for £1m against Lawrenson’s wishes 19 months after arriving at the Manor Ground.

Meanwhile, the goals kept flowing for Saunders as he netted 57 in 131 games for Derby. The side finished fifth in the old First Division by the end of Saunders’ first season with the Rams, and he’d contributed 14 goals. The Derby Telegraph noted: “From the moment ‘Deano’ arrived, the players were inspired and the crowd enthused. The signing also suited the post-war tradition of 5ft 8in goalscoring heroes at the Baseball Ground – Raich Carter, Bill Curry, Kevin Hector and Bobby Davison.

“Derby fans were too wise to comment on height. What mattered was Saunders’ speed, eel-like turn and persistence. He scored six in his first five games, starting with two against Wimbledon when he captured supporters’ hearts with the immediacy of a Kevin Hector. A close-in header and long-range right-footer were beautiful appetisers.”

Despite Saunders scoring 24 goals for Derby in 1990-91, the side was relegated and Saunders and teammate Mark Wright were snapped up by Liverpool. Reds paid £2.9m to take Saunders to Anfield, boss Souness believing he’d be an ideal strike partner for their established Welsh international striker, Ian Rush.

Saunders made his Liverpool debut on 17 August 1991 in a 2-1 win over Oldham Athletic (Mark Walters and defender Wright also played their first league games for Liverpool); Ray Houghton and John Barnes scored Liverpool’s goals.

Saunders scored his first goal for the Reds 10 days’ later in a 1-0 win over QPR at Anfield but a Liverpool history website reckons he struggled to adapt to Liverpool’s passing game. “He was used to Derby’s counter-attacking style, scoring many of his goals by using his exceptional pace,” it said. “Saunders wasn’t very prolific in the league with about one goal every four games but flourished in the UEFA Cup with nine goals in five matches that included a quadruple against Kuusysi Lahti.”

Saunders scored twice in Liverpool’s successful FA Cup campaign, which culminated in them lifting the trophy at Wembley after beating Sunderland.

Although he scored twice in seven games at the start of his second season at Anfield, a cashflow issue meant Souness was forced to sell him to raise funds to dip into the transfer market.

Saunders explained: “Graeme called me in one day and told me he needed a centre-half [Torben Piechnik], and that he could raise the money by selling me to Aston Villa.

“I couldn’t believe he was prepared to let me go, but he said he didn’t think my partnership with Ian Rush had worked out, and Rushy wouldn’t be the one going anywhere. That was it.” 

Saunders had scored 25 goals in 61 appearances for Liverpool, the last coming in a 2-1 home win over Chelsea (Jamie Redknapp scoring the other Liverpool goal) on 5 September 1992.

The Welshman had the last laugh, though, because only nine days after his departure from Liverpool he scored twice in Villa’s 4-2 victory over the Reds.

“Obviously I had a big incentive to do well today and I’m thrilled to have scored,” said Saunders. “Both my goals went through the goalkeeper’s legs.”

Signed by Ron Atkinson, Saunders spent three seasons at Villa, initially developing a formidable strike partnership with Dalian Atkinson, and then pairing up with Dwight Yorke. Saunders’ brace in the 1994 League Cup final helped beat Manchester United 3-1.

Villa history site lerwill-life.org.uk remembers him as “a spring-heeled attacker and very popular with the supporters” and adds: “Not big in size, he was very speedy and scored some spectacular goals including a 35-yard spectacular against Ipswich.”

His time at Villa Park came to an end when Brian Little took over as manager, and Saunders was reunited with his old Liverpool boss Souness in Turkey. A £2.35million fee took him to Galatasaray for the 1995-96 season and he netted 15 goals in 27 Turkish League matches.

Next stop for Saunders was back in the UK at Nottingham Forest, but the 1996-97 was an unhappy one as the manager who signed him, Frank Clark, was sacked in December after a bad run of defeats and Forest’s slide towards relegation continued under Stuart Pearce and Dave Bassett.

By the time Forest had bounced straight back up, Saunders had left the club, moving in December 1997 to second-tier Sheffield United for a year under Nigel Spackman and caretaker managers Russell Slade and Steve Thompson. United made the play-offs but lost out to Sunderland in the semi-finals. In December 1998, Saunders moved abroad again to link up with Souness a third time, at Benfica in Portugal.

The following summer, he returned to England and joined Bradford City, where his former Brighton teammate Chris Hutchings was assistant manager, then briefly manager. Saunders was a regular in his first season at Valley Parade, when the Bantams managed to narrowly avoid relegation from the Premier League, but he played only a handful of games in 2000-01, when they were relegated. Saunders retired as a player shortly before his 37th birthday and became a coach at Bradford before linking up with Souness again, this time as a coach.

He joined him at Blackburn Rovers and then Newcastle United, but when Newcastle sacked Souness early in 2006, Saunders lost his job as well.

In the following year he began taking the Certificate in Football Management course run by the University of Warwick; and this led to him being granted his UEFA Pro Licence coaching badge, a qualification that allowed him to be appointed as assistant to John Toshack with the Welsh national team. 

In October 2008, Saunders replaced Brian Little as manager of Wrexham, newly relegated to the Conference. He eventually managed to steer the north Wales outfit into the play-offs in the 2010-11 season, but they were knocked out by Luton Town and, in September 2011, Saunders was appointed manager of then Championship club Doncaster Rovers.

Unfortunately, he couldn’t save Rovers from relegation and they went back down to League One with only 36 points from their 46 League fixtures.

Having guided Rovers to second place in League One, Saunders was appointed manager of Wolverhampton Wanderers in January 2013, but he couldn’t prevent them being relegated from the Championship and he was sacked three days after relegation was confirmed courtesy of a 2-0 defeat at the hands of Gus Poyet’s Albion.

Saunders told the media after the game: “We have to get some players in who think like I’m thinking, who want to win, fresh minds, no damage done to them, no confidence issues, no ‘been here too long’ issues, no ‘I don’t know if the manager likes me’ issues. Once I get my own team on the pitch, imagine what the supporters will be like.”

Saunders, with only five wins from his 20 games in charge, didn’t get that chance and rather ruefully said of his opponents that day: “A few years ago they were bankrupt and without a stadium, but they’ve shown what is possible and, with the momentum, they have could well get into the Premier League.”

Just after Christmas 2014, Saunders was named as the interim manager of Crawley Town after the previous incumbent John Gregory stood down for health reasons.

Saunders then became manager of League One side Chesterfield on 13 May 2015 but his stay there lasted only five months.

In June 2016, Saunders was part of the BBC pundit team for their coverage of the Welsh national team’s games at Euro 2016 and made the headlines during the tournament when it was revealed that he had incurred parking charges of over £1,000 from Birmingham Airport’s short stay car park as he wasn’t expecting Wales to progress as far as they did. The charge was eventually waived by the airport who asked him to make a donation to charity instead.

His subsequent involvement in football has been as a pundit on BT Sport’s Saturday afternoon Score programme as well as on the radio with talkSPORT. He hit the headlines in 2019 when he was jailed for failing to comply with a roadside breath test but the initial punishment was quashed and changed to a suspended sentence. Via the League Managers’ Association, Saunders issued a statement in which he said: “I made a terrible error of judgment for which I have been rightly punished, and I wholeheartedly regret that it happened.”

Pictures from the Albion matchday programme and various online sources.