Dean Saunders raised cash for Brighton and Liverpool

IT’S NOT often Brighton and Liverpool have had something in common but, when it came to striker Dean Saunders, they both sold him to raise money. And they weren’t alone.

In the Albion’s case, it happened in 1987 when manager Barry Lloyd was forced to cash in on the free transfer signing to raise £60,000 to go towards players’ wages.

For their part, five years later, Liverpool let the Welsh international depart Anfield for £2.3m because boss Graeme Souness wanted the money to buy a central defender.

When Saunders was remarkably transferred for £1m from the Maxwell-owned Oxford United to the Maxwell-owned Derby County, it prompted former Brighton and Liverpool defender Mark Lawrenson to quit as boss at the Manor Ground after he’d been promised there would be no transfers likely to weaken his squad.

Saunders’ long and much-travelled career began in Swansea, the place where he was born on 21 June 1964, the son of former Swansea and Liverpool wing-half Roy Saunders.

He attended GwrossydJunior School and was soon appearing in the school football team on Saturday mornings and playing minor football in the afternoons. He went on to Penlan Comprehensive in Swansea and his career began to blossom, playing in the school team at all levels under sports master Lee Jones, a former British gymanstics champion. Saunders played for the Swansea Schools representative sides at under 11, 13 and 15 levels.

“I can remember enjoying watching the Swansea players train when I was a lad,” he told Tony Norman in an Albion matchday programme article. “I was lucky because my dad was the assistant manager, so I could go to pre-season training and things like that.

“I used to kick a ball around on the sidelines and dream of playing for Swansea.” That dream turned to reality after he joined the Swans in 1980 as an apprentice (when John Toshack was the manager), turned professional in 1982, and made his debut in the 1983-84 season. He scored 12 times in 49 appearances but in his final year had a goalless four-game loan at Cardiff City.

Manager John Bond released him on a free transfer after a turbulent season in which the Swans only narrowly avoided relegation to the basement division and Chris Cattlin, who’d been impressed when he saw Saunders playing for Swansea Reserves at the Goldstone Ground, snapped him up for Brighton.

“I was amazed when the Welsh club let him go for financial reasons,” Cattlin wrote in his matchday programme notes for the opening game of the season. “He is young, quick and, if he works hard, he has a great chance.”

By the end of that season, Saunders had scored 19 goals in 48 league and cup games and was voted player of the season. His performances in the second tier for the Albion caught the eye of the Welsh national team manager, Mike England, and on 26 March 1986 Saunders made his full international debut for Wales as a substitute in a 1-0 win away to the Republic of Ireland. It was the first of 75 caps.

Saunders scored his first international goals when he netted twice in a 3-0 friendly win over Canada in Vancouver on 19 May 1986, after which England said: “He goes past defenders with his tremendous pace and his finishing against Canada was a revelation.

“The experience he gained at Brighton has done him the world of good. To finish top scorer in his first full season of Second Division football tells its own story.”

Saunders, who shared a house with Albion’s young Republic of Ireland international Kieran O’Regan, said being happy at home had helped him to settle down quickly.

“I liked Brighton from the day I arrived,” he said in a matchday programme article. “It reminds me of my home town of Swansea and I like living by the sea.”

A lover of all sports, Saunders revealed how he liked to play cricket in the summer, when he turned out for Haywards Heath, and he played snooker with O’Regan and Steve Penney.

That summer, Saunders told Shoot! magazine: “I had both cartilages out of my left knee at 18 and had both Swansea and Cardiff turn me down. I’ve had my share of the downs. From the moment I joined Brighton, my career has turned for the better.”

The young striker continued: “Swansea just gave me away – despite the fact that I was top scorer in a team coming apart. Cardiff City gave me a few games but always seemed to have reasons for not playing me consistently when I was on loan there.

“So, I had every incentive to make the break from Welsh football and I joined Brighton. Brighton can go places.

“I was disappointed that we didn’t make the First Division first time around. But all the lads are convinced that we will get there next season. I’ve been given a three-year contract so there are tremendous incentives to do better.”

It didn’t work out that way, though. After only a mid-table finish, Cattlin was sacked and there were rumblings of financial issues beginning to reverberate around the corridors of the Goldstone. Alan Mullery returned as manager but had limited funds to invest in the team, and, with echoes of the Pat Saward era back in the early ‘70s, the club turned to fans for financial help to bring in players.

After Mullery’s unseemly swift departure halfway through the season, former Worthing boss Lloyd took over and fans were completely mystified as to how he could leave out Saunders in favour of Richard Tiltman, who Lloyd had plucked from local football. Since then, it has been suggested his omission was more to do with money than football ability.

There was great consternation that Albion collected only £60,000 when Lloyd sold Saunders to Oxford in early March 1987, especially as the Seagulls were fast hurtling back to a level of football they’d manage to avoid for ten years.

That was no longer a concern for Saunders who recovered the goalscoring touch he’d shown during his first season at the Goldstone Ground, scoring 33 goals in 73 games for Oxford before being sold to Derby for £1m against Lawrenson’s wishes 19 months after arriving at the Manor Ground.

Meanwhile, the goals kept flowing for Saunders as he netted 57 in 131 games for Derby. The side finished fifth in the old First Division by the end of Saunders’ first season with the Rams, and he’d contributed 14 goals. The Derby Telegraph noted: “From the moment ‘Deano’ arrived, the players were inspired and the crowd enthused. The signing also suited the post-war tradition of 5ft 8in goalscoring heroes at the Baseball Ground – Raich Carter, Bill Curry, Kevin Hector and Bobby Davison.

“Derby fans were too wise to comment on height. What mattered was Saunders’ speed, eel-like turn and persistence. He scored six in his first five games, starting with two against Wimbledon when he captured supporters’ hearts with the immediacy of a Kevin Hector. A close-in header and long-range right-footer were beautiful appetisers.”

Despite Saunders scoring 24 goals for Derby in 1990-91, the side was relegated and Saunders and teammate Mark Wright were snapped up by Liverpool. Reds paid £2.9m to take Saunders to Anfield, boss Souness believing he’d be an ideal strike partner for their established Welsh international striker, Ian Rush.

Saunders made his Liverpool debut on 17 August 1991 in a 2-1 win over Oldham Athletic (Mark Walters and defender Wright also played their first league games for Liverpool); Ray Houghton and John Barnes scored Liverpool’s goals.

Saunders scored his first goal for the Reds 10 days’ later in a 1-0 win over QPR at Anfield but a Liverpool history website reckons he struggled to adapt to Liverpool’s passing game. “He was used to Derby’s counter-attacking style, scoring many of his goals by using his exceptional pace,” it said. “Saunders wasn’t very prolific in the league with about one goal every four games but flourished in the UEFA Cup with nine goals in five matches that included a quadruple against Kuusysi Lahti.”

Saunders scored twice in Liverpool’s successful FA Cup campaign, which culminated in them lifting the trophy at Wembley after beating Sunderland.

Although he scored twice in seven games at the start of his second season at Anfield, a cashflow issue meant Souness was forced to sell him to raise funds to dip into the transfer market.

Saunders explained: “Graeme called me in one day and told me he needed a centre-half [Torben Piechnik], and that he could raise the money by selling me to Aston Villa.

“I couldn’t believe he was prepared to let me go, but he said he didn’t think my partnership with Ian Rush had worked out, and Rushy wouldn’t be the one going anywhere. That was it.” 

Saunders had scored 25 goals in 61 appearances for Liverpool, the last coming in a 2-1 home win over Chelsea (Jamie Redknapp scoring the other Liverpool goal) on 5 September 1992.

The Welshman had the last laugh, though, because only nine days after his departure from Liverpool he scored twice in Villa’s 4-2 victory over the Reds.

“Obviously I had a big incentive to do well today and I’m thrilled to have scored,” said Saunders. “Both my goals went through the goalkeeper’s legs.”

Signed by Ron Atkinson, Saunders spent three seasons at Villa, initially developing a formidable strike partnership with Dalian Atkinson, and then pairing up with Dwight Yorke. Saunders’ brace in the 1994 League Cup final helped beat Manchester United 3-1.

Villa history site lerwill-life.org.uk remembers him as “a spring-heeled attacker and very popular with the supporters” and adds: “Not big in size, he was very speedy and scored some spectacular goals including a 35-yard spectacular against Ipswich.”

His time at Villa Park came to an end when Brian Little took over as manager, and Saunders was reunited with his old Liverpool boss Souness in Turkey. A £2.35million fee took him to Galatasaray for the 1995-96 season and he netted 15 goals in 27 Turkish League matches.

Next stop for Saunders was back in the UK at Nottingham Forest, but the 1996-97 was an unhappy one as the manager who signed him, Frank Clark, was sacked in December after a bad run of defeats and Forest’s slide towards relegation continued under Stuart Pearce and Dave Bassett.

By the time Forest had bounced straight back up, Saunders had left the club, moving in December 1997 to second-tier Sheffield United for a year under Nigel Spackman and caretaker managers Russell Slade and Steve Thompson. United made the play-offs but lost out to Sunderland in the semi-finals. In December 1998, Saunders moved abroad again to link up with Souness a third time, at Benfica in Portugal.

The following summer, he returned to England and joined Bradford City, where his former Brighton teammate Chris Hutchings was assistant manager, then briefly manager. Saunders was a regular in his first season at Valley Parade, when the Bantams managed to narrowly avoid relegation from the Premier League, but he played only a handful of games in 2000-01, when they were relegated. Saunders retired as a player shortly before his 37th birthday and became a coach at Bradford before linking up with Souness again, this time as a coach.

He joined him at Blackburn Rovers and then Newcastle United, but when Newcastle sacked Souness early in 2006, Saunders lost his job as well.

In the following year he began taking the Certificate in Football Management course run by the University of Warwick; and this led to him being granted his UEFA Pro Licence coaching badge, a qualification that allowed him to be appointed as assistant to John Toshack with the Welsh national team. 

In October 2008, Saunders replaced Brian Little as manager of Wrexham, newly relegated to the Conference. He eventually managed to steer the north Wales outfit into the play-offs in the 2010-11 season, but they were knocked out by Luton Town and, in September 2011, Saunders was appointed manager of then Championship club Doncaster Rovers.

Unfortunately, he couldn’t save Rovers from relegation and they went back down to League One with only 36 points from their 46 League fixtures.

Having guided Rovers to second place in League One, Saunders was appointed manager of Wolverhampton Wanderers in January 2013, but he couldn’t prevent them being relegated from the Championship and he was sacked three days after relegation was confirmed courtesy of a 2-0 defeat at the hands of Gus Poyet’s Albion.

Saunders told the media after the game: “We have to get some players in who think like I’m thinking, who want to win, fresh minds, no damage done to them, no confidence issues, no ‘been here too long’ issues, no ‘I don’t know if the manager likes me’ issues. Once I get my own team on the pitch, imagine what the supporters will be like.”

Saunders, with only five wins from his 20 games in charge, didn’t get that chance and rather ruefully said of his opponents that day: “A few years ago they were bankrupt and without a stadium, but they’ve shown what is possible and, with the momentum, they have could well get into the Premier League.”

Just after Christmas 2014, Saunders was named as the interim manager of Crawley Town after the previous incumbent John Gregory stood down for health reasons.

Saunders then became manager of League One side Chesterfield on 13 May 2015 but his stay there lasted only five months.

In June 2016, Saunders was part of the BBC pundit team for their coverage of the Welsh national team’s games at Euro 2016 and made the headlines during the tournament when it was revealed that he had incurred parking charges of over £1,000 from Birmingham Airport’s short stay car park as he wasn’t expecting Wales to progress as far as they did. The charge was eventually waived by the airport who asked him to make a donation to charity instead.

His subsequent involvement in football has been as a pundit on BT Sport’s Saturday afternoon Score programme as well as on the radio with talkSPORT. He hit the headlines in 2019 when he was jailed for failing to comply with a roadside breath test but the initial punishment was quashed and changed to a suspended sentence. Via the League Managers’ Association, Saunders issued a statement in which he said: “I made a terrible error of judgment for which I have been rightly punished, and I wholeheartedly regret that it happened.”

Pictures from the Albion matchday programme and various online sources.

‘Mad Dog’ Kennedy’s eyes weren’t always on the ball!

A Ken shot

IN A ‘10 worst Albion strikers you’ve seen’ list, Andy Kennedy would be a leading contender.

On the rare occasions he scored, he would celebrate with an exaggerated swagger befitting scoring the winning goal in a cup final – all rather out of place in a humdrum third tier league match!

The disdain in which the supporters of Watford hold him is hilariously summed up by Darren Rowe in an article on Blind, Stupid and Desperate.

“If an opposing team wanted to keep him under control, they did not need to mark him, merely make sure that he was offside, which, for long spells of the game, he would be,” opined Rowe. “Andy always seemed to have forgotten to put any studs in his boots. If ever he felt he could get away with it, his legs would give way at the edge of the box.”

In the same online title, author Chris Stride is a little more appreciative, before putting the knife in!

“He had good control, strength, ball skills and packed a powerful shot. In his early days at Blackburn, I saw him score a magnificent 25-yard curler and have an all-round blinding game against Aston Villa in the FA Cup.

andy kennedy - wat“When he signed for Watford I was hoping for more of the same. All we ever got was one long range effort away to Southend in the First Round of the Coca-Cola, and a couple of seasons of strolling around the pitch preserving his hairstyle and energy for (page three model girlfriend) Maria Whitaker.”

A Blackburn Rovers fan, posting in February 2018 under the name Drog on roversfans.com, also shared an amusing recollection of Kennedy’s time at his club.

“My main memories of Walsall though are from an occasion at homely former ground Fellows Park where Andy Kennedy netted a brace in a 2-1 win.

“My travelling companions and I managed to gain admission to the less than Babylonian splendour of something exotically named the Terry Ramsden Suite, after a colourful but ill-fated owner, where I was hoping to perhaps pass my congratulations on to Andy and his then-paramour, a lass named Maria Whittaker whom I greatly admired but sadly she had not made the trip to the Midlands.

“I can’t remember exactly what she looked like but the captions which accompanied her frequent newspaper appearances always made me think she’d make a sparkling conversationalist.”

It seems the shapely Ms Whitaker must have occupied Kennedy’s mind quite a lot. Non-League Paper contributor Liam Watson, once a player with Witton Albion, recalled in a 2013 article: “We also signed the striker Andy Kennedy – long dark hair, good looking fella – and he was knocking off the page three girl, Maria Whittaker, at the time. That was all he talked about.”

Born in Stirling on 8 October 1964 the son of an engineer father and beautician mother, Kennedy went to Wallace High School in the town and first gained football representative honours at under 13 level. It was his performances for Stirling Boys Club that caught the eye of Glasgow Rangers scout Davie Provan.

In those days he was a winger but after going through the ranks at Ibrox and signing professional at 17, he was converted into a central striker. He eventually broke through into the first team in 1982.

He mustered 20 games for the Scottish giants, scoring three times, but also spent some time on loan at Seiko in Hong Kong. Clearly it was time to move on from Glasgow!

In March 1985, Birmingham City were faltering as promotion candidates in the chasing pack at the top of the old Second Division when manager Ron Saunders took on the 20-year-old Kennedy at St Andrews.

Andy-Kennedy           Kennedy displays a more conventional goalscoring celebration for Birmingham

On 8 April, with regular striker David Geddis suspended and Blues trying to end a run that had seen just one win in the previous six games, Kennedy was called up for his debut at home to Sheffield United.

And what a start he made! Not only did he score with a header past former Villa ‘keeper John Burridge, he also set up Wayne Clarke to make it 3-0 and Blues went on to win 4-1.

Kennedy’s good form continued as he scored four in seven appearances and the stuttering Blues went from fourth to second and won automatic promotion back to the elite.

Kennedy was leading goalscorer the following season….but with just nine goals that didn’t say much, as the Blues went straight back down!

Throughout the course of his three-year contract with Birmingham he made 76 league appearances but scored just 18 goals and, in March 1987, was loaned to Sheffield United, where he scored once in nine games.

In the summer of 1988, he was on the move again, this time to Blackburn Rovers for a £50,000 fee. To be fair, the Ewood Park faithful probably saw the best of him as he netted 25 goals in 59 appearances during his two years at the club.

Watford were his next club and he joined for a fee of £60,000 in August 1990. But he failed to make an impact and was loaned out to Third Division Bolton Wanderers. Unfortunately, a back injury curtailed his time with the Trotters and he only managed one game before returning to Vicarage Road.

In his unhappy time with the Hornets, he made just 25 league appearances and scored only four goals.

A KenIt was a ‘phone call from Barry Lloyd‘s no.2 Martin Hinshelwood that heralded his arrival at the Goldstone. He joined Brighton for a nominal fee in September 1992, making his debut as a substitute for Steve Cotterill in a 1-0 home defeat to Reading on 26 September 1992.

“I am delighted to be here with a great bunch of lads and now I am determined to play my part in scoring goals and getting the club promotion,” he told the matchday programme.

A skip through recollections of Kennedy on North Stand Chat hardly stand as a ringing endorsement to his contribution in the stripes, the most complimentary coming from Austrian Gull, who maintained: “He wasn’t always that bad – we’d been spoilt by the beast that was Mike Small and Kennedy could never come close to reaching that level. Wasn’t the most hardworking but him and (Kurt) Nogan were okay. We certainly had a lot worse than Kennedy to come.”

Meanwhile backson reckoned: “Frustrating player. When we played United in the cup at Old Trafford, I seem to remember he was genuinely fouled in the box but went down so damn theatrically, like he’d been shot, it wasn’t given.”

Others recall him through that nickname ‘Mad Dog’ (first coined in a News of the World article about his affair with Ms Whittaker). Gwylan said: “Mad Dog wasn’t that bad – he was just lazy and looked unfit. If he had the attitude of Gary Hart, say, he’d have been an excellent player for us as he had a fair degree of ability.”

Pinkie Brown also observed: “Certainly had ability when he felt inclined. Sadly, as he had a bad attitude and was lazy, supporters saw little of that ability. One of those players who could have gone further had he been more focused.”

Several fans remember how he didn’t react well to observations from the terraces pointing out his shortcomings. Bladders was amused to recall: “One time, when he lazily chased a ball that went out of play, my old man told him to ‘put some bloody effort in Kennedy’. Kennedy then threatened to jump into the South Stand and smash his face in if he gave him any more lip.”

I must say on checking with the record books, I am staggered to discover he scored 10 times in 42 games for Brighton – although I do remember those over the top celebrations.

It’s said he left the club in 1994 after Liam Brady told him he wasn’t good enough to play for the reserves in the Sussex Senior Cup Final.

He ended his English league career with a cameo at Gillingham and at the age of 30 tried his luck in Hong Kong again, this time with Tsing Tao, before returning to the British Isles to play in Northern Ireland with Portadown and Shelbourne in Dublin.

As he was not the sort of player likely to be invited back to the club to reminisce over old times, he appears to have slipped below the radar in recent times.

However, Kennedy has linked up as a coach with the Rangers Soccer Schools programme at home and in North America. In 2005, Kennedy was part of a team of Rangers coaches who ran soccer schools in Canada. According to a Birmingham Mail report in 2015, Kennedy stayed in Canada at Ajax FC.