
GAI ASSULIN played for his country aged just 16, was hailed as ‘the new Lionel Messi’ and appeared in Pep Guardiola’s Barcelona first team at 18.
Two years later he had two starts and five substitute appearances for Brighton in the Championship, on loan from Manchester City, but couldn’t agree terms for a permanent move.
He subsequently flitted from club to club, country to country, and in the autumn of 2021 was playing local five-a-side football in Cheshire.
Where did it all go wrong? Was it a case of too much too soon?
Assulin was only 12 when he uprooted from his Israel home to pursue the chance of a career with Barca. He spent seven years there, playing for the youth side before reaching the renowned B team in 2007 where he was coached by Guardiola.
“I learnt a lot from him,” he said. “He helped me develop as a player but then so did all the coaches I played for at the club. From the age of 12 to 17 you learn the philosophy of the first team; how to play, what to do, and that never changed.

“Whatever age group you are in, the system you play is the same as the senior side so, if you do get called into the first team, it is not a big, big difference to what you are used to.”
When Guardiola stepped up to first team coach, Assulin was among the youngsters he blooded involving the winger in the Copa del Rey game against Cultural Leonesa in October 2009 and then some pre-season friendlies, including against Tottenham at Wembley.
“Playing in those games was a good experience,” he told the Albion matchday programme. “As the manager likes his younger players, he gave me an opportunity but the competition for places was really, really tough so it was hard to break into the team.
“I also had a few problems with my knee which didn’t help either and my time with the club eventually came to an end.”

Ahead of Guardiola eventually making the same move, Assulin signed for Manchester City under Roberto Mancini in December 2010, explaining: “I wanted to continue my football education at another top club and Manchester City has many top, top players.”
He has since publicly castigated Mancini for not giving him the opportunity to break through at City, telling ITV in 2016: “He didn’t give anyone a chance, he didn’t care about any young players, especially me.
“I didn’t even do the pre-season, when it was a good time to give someone a chance and see if they do well (or) if they are not doing well. But I didn’t get a chance, which was frustrating. It was a shame as I always felt good when I trained with the first team, but sometimes he chose his own sons over other players and I don’t think it was fair.

“It is very important for me to tell people as a lot of City (fans) don’t know what happened with me at City. People always ask me why I didn’t get a chance, and it’s obvious that the manager was the problem.
“I loved playing there, I loved the city and I wish I had a chance there. (City execs) Brian Marwood and Garry Cook loved me and really wanted me to stay, but Mancini didn’t and that was the problem.”
When Assulin joined Brighton in February 2012, Gus Poyet admitted he hadn’t been planning to take him on because at the time he was only interested in getting City midfielder Abdul Razak on loan.

A window opened up when forward Will Hoskins went to Sheffield United on loan, and Poyet told the Argus: “We were not looking to bring in another player after Razak. This was something that came along that I thought was very interesting. When there is something unique and unexpected like this I think it’s a no brainer.
“Gai was one of the top young talents in the world four or five years ago and he was very unlucky with an injury.
“He is still very young. He has got an incredible amount of quality and he can really make a difference but for any young player he needs to be playing and right now at Man City that is very difficult.
“He is an offensive player without any doubt, not a midfielder. He can play up front, wide or behind the striker.”
Assulin made his Brighton debut on 22 February against Hull City, going on as a substitute for Razak in the 77th minute of a 0–0 draw. He made his first start against Cardiff City at the Amex on 7 March but was substituted after 59 minutes of a 2–2 draw.



Although Razak returned to City after falling out with Poyet, Assulin’s loan was extended to the end of the season. However, he only made one more start – in the 6-0 drubbing dished out by West Ham at the Boleyn Ground, again being subbed off when Kazenga LuaLua replaced him on 53 minutes.
His last action in an Albion shirt was as a 61st-minute substitute for Will Buckley in a 0-0 draw at Barnsley’s Oakwell ground. As an aside, Barnsley had future Albion back-up ‘keeper David Button in goal, and ex-Seagulls Jim McNulty in defence and Craig Davies up front.
Rather like the situation at City, there was plenty of competition for places at Brighton with Buckley, Craig Noone and LuaLua the wide choices and the incomparable Vicente playing just off the strikers.
Supporters commenting online recognised Assulin’s talent but felt he was too slight for the robust sort of treatment meted out by Championship defenders.



There was some speculation at the end of the season that a permanent move from City might materialise but terms couldn’t be agreed and Assulin moved instead to Racing Santander back in Spain.
He also had spells with Granada, Hercules and Mallorca and Israeli side Hapoel Tel Aviv. He returned to Barcelona to join third-tier side Sabadell in August 2016 but in January 2018 his contract was cancelled by mutual consent after an 18-month spell hampered by injury.
Next stop was Kazakhstan Premier League team Kairat but he played only once and mutually agreed to tear up the two-year contract he’d signed. He also went to Romanian outfit FC Politehnica Iași and, until the end of the 2020-21 season, he was playing for Crema in Italy’s Serie D.
Without a club, Assulin returned to his home in Cheshire with his partner and eight-year-old daughter, and, while searching for his next move, was doing the school run, coaching, playing five-a-side and helping with his partner’s children’s clothes shop, he told football reporter Will Unwin in a November 2021 interview.
“On an indoor pitch at an industrial estate in nearby Cheadle Hulme, it is not hard to spot the man with La Masia education among those from Moston and Moss Side,” Unwin observed.
“I grew up as a kid in Israel, in a small town and my dream was to play first-team football for a professional club,” Assulin told the reporter.
Born in Nahariya, Israel, on 9 April 1991, Assulin’s family supported Maccabi Haifa, and young Gai went to watch them from an early age.
How did he end up at Barcelona? “My dad (Eli) took me to a club in Israel called Natanya and they had a manager who had contacts with Barcelona,” he explained. “I was invited to Andorra for a ten-day trial with other players from many different countries and I did really well. A scout from the club then invited me to Barcelona and I did really well at a trial there too. They then offered me a contract.”
Only 12 at the time, he said: “It was a big change obviously at that age, as you are not used to being in a different country and a different culture, but I did the right thing. I love football, it is my life and my family were with me when I needed them.
“My dad came over with me to live in Barcelona and then the rest of my family – my mum, one brother and two sisters – came over for a year before returning to Israel. They used to come and visit every couple of months. The experience has made me a more mature person.”
Unwin noted that Liverpool’s Thiago Alcântara once described Assulin as “the most talented player I’ve ever seen in La Masia”, the two players having progressed alongside each other.
“We grew up together at the club and played in the same team for seven years,” said Assulin. “I would see him every day, and we went to school together.”

In a 2018 interview with Unwin for Planet Football, Assulin said: “Training with Barcelona’s first team was the best experience I’ve had in my career.
“I learned so much. I’m proud to say I was training with such big players. I’ve learned from Messi, Henry, Zlatan. They’re all different types of players, so it was great to see how they operate and pick up little things from them.”
Likewise at Man City, especially from David Silva. “He’s such a good player and different from anything you will see,” said Assulin. “He’s just so intelligent on the pitch and a great guy too.
“I had a good relationship with almost everyone. I was talking more to the Spanish guys – Silva; Carlos Tevez was there at the time; Yaya Toure I knew from Barcelona; Kolo Toure was a really nice guy.
“I had a great relationship with everyone, but especially those guys. Every time I went to train with the first team, they helped me, and they liked me.”
That one full international appearance for Israel happened in a friendly match against Chile in 2008, his appearance as a 78th minute substitute coming 14 days before his 17th birthday. He subsequently made 22 appearances for Israel’s under 21 side over the next five years, but didn’t win another full cap.
Unwin observed: “The early pressure of being synonymous with Lionel Messi was not a tag Assulin particularly enjoyed as he looked to come out of the Argentinian’s shadow.”
The player himself explained: ‘They like to compare in football; it is something they do all the time and for me it is a big compliment, but Messi is the greatest footballer in history. ‘Sometimes it is not good if you take it in the wrong way, as the expectation is for you to go on to the pitch and do the same as Messi all the time. Whichever club I went to, they saw I was compared with Messi, so they thought I was going to be Messi and score 50 goals a year, so that comparison at the time was not as positive.
‘Right now, after being at so many clubs, I see it as something positive and I take it as something that hasn’t been said about so many players. Messi is the best in history, so it’s nice to be compared to him for something that I did right at the time.’

STEVE Coppell was not the first former Manchester United player I saw become manager of Brighton. More than 30 years previously Busby Babe 



