Improvement under Amorim led to big money Gunners move

Young Viktor Gyökeres in action for Brighton against his future employer

IT WAS SAID Coventry City banked a club-record £17.5million with a further £3.5m in add-ons (and Albion earned a decent sell-on percentage too) when Viktor Gyökeres left the UK for Sporting Lisbon.

If Gyökeres was just warming up at Coventry, as I described in my previous blog post, he caught fire at Sporting, scoring an astonishing 43 goals in 50 games in his first season. And it got better in his second season, racking up 54 goals in 52 appearances.

ESPN asked Sporting legend and former Portugal centre-back Daniel Carriço for his assessment, and he said: “Gyökeres improved not only as a player, but Ruben (Amorim) has a lot of dynamics as a coach, wanting to play with the ball, and Gyökeres was like a new weapon for him.

“He was the biggest weapon against all the teams and Ruben loved to have him in his first XI. Amorim improved his game in all the ways, not only physically, but technically he improved a lot. He knows how to move and beat defenders.”

His near goal-a-game scoring exploits for Sporting helped them to back-to-back league titles and also the Portuguese Cup and after playing against Arsenal in the Champions League in 2024-25, Mikel Arteta swooped to sign him for the Gunners for a reported £63.5m.

“I just felt that it was the right club for me,” said Gyökeres. “When I was playing against Arsenal last season, I could really feel it was a very strong team and very difficult to play against. That made me choose Arsenal, and of course, all the history the club has and the massive fanbase.”

He was touched by the support he received from Arsenal fans before he’d even completed his move and said: “It’s been amazing to see all the support that they have already given me before I even arrived. That’s what it’s all about.

“It’s going to be very nice to see them in the stadiums as well. To be a part of this club and to score in this kit and with this badge in front of all the supporters, I can’t wait. It will be an amazing feeling.”

Although he scored three times in four matches in the early part of the season, the player faced a certain amount of criticism which he addressed in an exclusive interview with Patrick Davison of Sky Sports.

“You have to believe in yourself and keep going, no matter what happens – whether that’s on the pitch or outside,” he said. “I don’t think you have to take in what everyone around you says. You don’t have to listen to everything you hear.”

He’d got used to the scrutiny in Portugal and told Davison: “They live for football there as well. So, in one sense, it’s a bit similar but of course it’s much, much bigger here. They analyse everything you do. But that’s the way it is, there’s nothing wrong with that.

“Maybe it isn’t my no. 1 priority to read everything that’s being said or what people write. It’s just think about the things you can control and do those things right.

Gyökeres went on to top score with 21 goals across all competitions from 40 starts and 15 sub appearances as Arsenal won the Premier League title – their first for 23 years.

However, midway through the season, when the Swede had only scored six in 19 appearances across all competitions, Arteta faced questions about his big money signing.

“The level of attention on him hasn’t changed since when he signed to today,” Arteta told ESPN. “It is normal. Everybody was so excited to bring a nine into the club. We did it. We brought a player with an incredible goalscoring record who had to adapt to the league. He had no pre-season.

“The first few weeks were difficult because physically he wasn’t in his best state and he is a player who needs that like any other player in this league almost to perform at that level. Then he kicked on, he had a really good period and he got injured.

“Now, I saw a lot of positive things in the last two games that he’s done. We need to continue to tweak and understand him a little bit better in certain situations and he needs to do the same. But that’s about time and we have full support for him.”

The manager was confident better things were to come from the player and added: “You can imagine the global impact that you are going to have to deal with when you come to a big club and the expectation is as it is.

“But after you have to live it. Living it is always slightly different to your imagination. He is doing it with a lot of desire. His energy level, his commitment is absolutely top and we are all here to help him because we have all been here, we all need time, there are always moments where the strikers score more goals or less goals. We need to be there for him.”

As well as upping his club strike rate in the second half of the season, it was Gyökeres’ 89th-minute goal that sealed Sweden’s World Cup play-off victory over Poland in Stockholm in March.

Sweden boss Graham Potter was baffled that in spite of all the achievements, Gyökeres had still attracted flak in certain quarters.

Interviewed by Sky Sports ahead of the World Cup, he said: “The team have won the Premier League and got to the Champions League final, and he’s played most of those games, but he still gets the criticism.

“That’s the world we live in. But then you just look at him and you look at how much work he does and how he goes about his business. He’s an incredible character.”

Sweden didn’t cover themselves in glory at the World Cup, finishing third in their group and then being eliminated in a 3-0 defeat to France.

But Gyökeres got a goal and two assists as Sweden beat Tunisia 5-1 and he later told FIFA.com: “It can’t get much bigger than the World Cup. It’s incredible and I’m very proud.

“I think we have extremely talented players. With time, I think we’re going to be very, very good.”

Do Brighton have any regrets about letting Gyökeres go when they did?

Ever-diplomatic chief executive Barber told Sky Sports: “It depends on whether you say slipped through or progressed through. I would prefer to say progressed through.

“It’s always good when you spot a young talent, nurture them and you see them go on to even better things.”

Barber pointed out: “Viktor progressed exceptionally well – but he wanted to progress even further faster.

“At that time, we couldn’t guarantee him first-team football here. We were very happy to continue to loan Viktor so he could continue to progress.

“But I think it says a lot about Viktor himself that he wanted a more permanent base sooner. He eventually got that and the rest is history.”

‘Radio’ Poyet talked himself out of Brighton and Athens jobs

GUS POYET’S penchant for speaking out cost him his job at Brighton and AEK Athens.

“There is a reason they nicknamed Poyet ‘Radio’: always on, always talking, especially when it comes to football,” wrote Sid Lowe, in The Guardian.

While the exact reasons for his departure from the Albion in 2013 were never made public, there was speculation that it revolved around him talking openly about his desire to move on moments after the Seagulls had lost a Championship play-off match against arch rivals Crystal Palace.

“I’ve not been in this situation before but I don’t like it,” Poyet said after the game. “It’s changed my view completely about everything I was prepared for, so we’ll see now. I have always said that all the time we keep improving I am going to be at this club and the day we hit the roof, I’m not. Is there something more?

“Right now I don’t know, so I need to make sure I know there is, because if not I am not going to stay forever.”

Poyet was suspended by the club three days later, along with the assistant manager Mauricio Taricco and first-team coach Charlie Oatway, with them only saying they were launching an internal inquiry.

Andy Naylor in the Argus of 17 May 2013 reckoned the suspensions related to “numerous alleged breaches of contracts” pointing out: “Poyet refused to deal with the retained list, announced by the club earlier in the day.

“He told the squad at a meeting at The Amex on Tuesday he would not be involving himself with players’ contracts, because they were not his decisions and he might not be the manager next season.

“Players leaving and staying at the end of their contracts were dealt with instead by chairman Tony Bloom and head of football David Burke.”

At the time, Poyet’s name was being mentioned as a potential successor to David Moyes at Everton, and Martin Jol’s position at Fulham was not thought to be secure.

In the Argus, Naylor wrote: “During his post-match press conference he demanded assurances from Bloom he would have enough money to continue improving the team after their promotion near-miss.

“Those remarks are not, however, thought to be instrumental in the action taken by the club. Poyet’s relationship with Bloom and other senior figures has deteriorated in recent weeks.

“The Uruguayan almost joined Reading in March and his decision to stay only papered over the cracks.”

Naylor observed that Poyet’s previously “wide-ranging powers” had been reined in since the appointment the previous year of chief executive Paul Barber, who was on the board at Spurs when Poyet lost his job as assistant to Juande Ramos.

“It became an open secret within the Amex that Poyet would leave at the end of the season, irrespective of how Albion fared in the play-offs,” he said.

The following month Poyet claimed he was sacked while live on air doing punditry for the BBC although the club maintained he knew full well that he wouldn’t be returning to the job he had been doing for three and a half years.

Announcing his sacking on the club website, a statement read: “This followed his suspension, an investigation, and a subsequent formal disciplinary process. In line with the club’s own procedures, and UK employment law.”

Wind on the clock three years to April 2016 and, after only five months in charge of AEK Athens, Poyet was labelled “immoral” by the Greek club’s owner, Dimitris Melissanidis for telling the Greek media he would be leaving the club at the end of the season. Sounds familiar?

A Reuters report of 20 April 2016 maintained: “Speaking to the media on Tuesday, a day ahead of AEK’s Greek Cup semi-final second leg match against Atromitos, Poyet further angered the club by revealing details of a private meeting he had held with Melissanidis.

“What he did was unacceptable, it was not the appropriate time to unsettle the team just hours before the semi-final,” Melissanidis told reporters.

“AEK has never leaked any information from any of our meetings with him and for him to talk to the press about the contents of our meeting is immoral.”

Local media reported Poyet had been fired and would not be in the dugout for the match against Atromitos.

“AEK was informed of Gus Poyet’s decision that he will not stay with the club after the summer on Tuesday evening,” the club said.

“The important thing for AEK at the moment is the crucial semi-final with Atromitos, all of the other issues will be seen to after the match.”

After losing his job at Sunderland seven months previously, Poyet took over from Traianos Dellas in Athens in October 2015 on a deal until the end of the season, with the option to renew for another two years. Taricco and Oatway joined with him.

All smiles as Poyet arrives at AEK as manager

At the time of his appointment Poyet said: “I know that I have come to a huge club and I’ve been astonished by the reception that I have received.

“Our goal is to play to win every game, starting with the derby against Panathinaikos on Sunday (it finished 0-0), and maintain contact with the top positions.”

The ‘Yellows’ picked up a string of impressive results under Poyet but speculation about his future was never far away. In December 2015 he was linked to the managerial vacancy at Swansea City (following the departure of Garry Monk), prompting AEK to make a public declaration.

“We have not been approached by Swansea, there is no need for us to be approached and no propositions have been made from Swansea,” said a club spokesman. “Mr Poyet is happy at the club and will be our manager at least until the end of the season.”

AEK ended the regular season in second behind champions Olympiakos, although points were deducted for crowd trouble and they eventually finished third.

On his personal website, Poyet records that he led AEK Athens to the semi-finals of the Greek Cup and they won the three biggest derbies in the country against Panathinaikos, PAOK and Olympiakos over a month and a half. After he left, they went on to win the Greek Cup.

A month after his departure from Athens, Poyet was installed as head coach at Spanish La Liga side Real Betis, from Seville, on a two-year contract.

He subsequently managed in China, France and Chile but returned to Greece in February 2022 as the head coach of the country’s national team.

At one point it looked like he might return to Greece before then. It seemed all had been forgiven when, in September 2019, word had it that Poyet was lined up to return to AEK as the successor to the departed Miguel Cardoso.

However, agonasport.com said: “All of the signs seemed to be pointing towards Poyet returning to AEK as manager, but reports have now revealed that negotiations have reached a dead end. AEK are not willing to match the Uruguayan’s financial demands.”